Skip to main content

Stretching Every Peso? Here’s How More Filipinos Can Stay One Step Ahead with Maya

There’s a certain rhythm to our everyday life. Mornings start early—some heading to the city, others preparing for a day in the barangay. There are market runs to plan, fuel to budget, bills to remember, and somewhere in between, small moments you try to hold onto, like a quick coffee, a family meal, or a well-earned weekend break. But lately, that rhythm has gotten a little harder to keep up with. Not because anything drastic has changed overnight, but because everything seems to be moving all at once. Expenses come in faster, gaps between paydays feel shorter, and the margin for error? Smaller than ever. It’s not always the big purchases that throw things off. More often, it’s the quiet, everyday spending. These are the kind you barely notice until you start adding things up. A slightly higher bill here, an extra errand there, a few unplanned moments in between. Before you know it, your budget isn’t broken, it’s just… stretched. For many households, especially those balancing fam...

Paskuhan sa Avia opens, Christmas meets community in Alabel


The holiday season in Alabel, Sarangani Province, just hit a festive high note with the opening of Paskuhan sa Avia at the newly developed Avia Estate. More than just twinkling lights and carols, this celebration is a milestone for Alabel as it steps confidently toward a brighter future.

The event marks the start of weekend festivities running throughout December and into the first weekend of January 2025, with the promise of holiday cheer, entertainment, and culinary delights. But Paskuhan sa Avia isn’t just about spreading Christmas joy—it’s about showcasing what Avia Estate and Alabel have to offer.




Why Alabel? The Vision Behind Avia Estate

During the program, Alsons Development President and CEO Miguel Rene A. Dominguez gave a heartfelt opening speech addressing a question many may have been pondering: Why Alabel for such a project? His answer was simple but profound:

“Alabel is a place where you can breathe fresh air, where you can live in nature, and we want to share it with people not only from Sarangani but from other places as well.”


Dominguez went on to highlight an exciting development within the township—a Public Safety and Security Center that is set to open soon. This facility underscores Avia Estate’s commitment to the welfare of the local community, ensuring that the area is not just a place to live but a safe and thriving environment.

Paskuhan sa Avia: What to Expect

As the lights glimmered across Avia Estate tonight, they illuminated more than just the township—they lit up the spirits of the attendees. Here’s what visitors can look forward to:

  1. Live Performances
    Throughout the event, musical acts and performers are lined up to keep the crowd entertained. Whether you’re a fan of Christmas carols, pop hits, or local talent, there’s something for everyone.

  2. Food and Treats
    Local food concessionaires have set up shop to offer a wide array of delectable dishes and festive snacks. From classic Filipino delicacies to innovative creations, there’s plenty to satisfy your holiday cravings.

  3. Activities for All Ages
    Family-friendly activities, including arts and crafts, games, and more, promise to keep kids and adults alike entertained. For those looking to snap the perfect holiday photo, the decorations across Avia Estate provide an Instagram-worthy backdrop.

  4. Community Connection
    Beyond the festivities, the event serves as a gathering point for locals and visitors alike, fostering a sense of camaraderie and community pride.






Alabel’s Road to Cityhood

Adding to the excitement of the evening, Mayor Vic Paul M. Salarda took the stage to share how Avia Estate contributes to Alabel’s progress. According to Mayor Salarda, Alabel is poised for cityhood, having met the necessary criteria in land area, population, and income over the past three years.


He acknowledged the role of projects like Avia Estate in driving economic growth and elevating the town’s profile, both locally and regionally. For the residents of Alabel, this means greater opportunities and a brighter future.

Avia Estate: More Than a Township

At its core, Avia Estate is not just a real estate project—it’s a vision for the future of Alabel and the broader SOCCSKSARGEN region. As the first township project in the area, Avia Estate represents a bold step forward, combining residential, commercial, and recreational spaces in a master-planned community.

Developed by Alsons Development and Investment Corporation (Alsons Dev), Avia Estate embodies the company’s commitment to creating spaces that enrich lives. With over 50 years of experience under its belt, Alsons Dev has brought the same attention to detail and quality to Avia Estate as it has to its other landmark projects.

One of the highlights within the township is Narra Park Residences, a residential community that blends modern living with Alabel’s natural charm. Spread across 13 hectares, Narra Park Residences offers open lots, bungalows, and two-story homes, all designed with an Asian Tropical aesthetic. The inclusion of green spaces and parks throughout the development ensures that residents can enjoy a balanced, serene lifestyle.

Building Buzz and Holiday Spirit

Paskuhan sa Avia isn’t just a celebration; it’s also a chance for the public to experience the vision behind Avia Estate firsthand. Events like this create buzz around the township while giving the community a taste of the lifestyle it aims to offer.

For those considering a visit, the event’s weekend schedule means there’s plenty of time to explore what Paskuhan sa Avia has to offer. Bring your family and friends, soak up the festive atmosphere, and experience a Christmas celebration that combines tradition with innovation.

What This Means for Alabel

The opening of Paskuhan sa Avia represents more than just holiday cheer—it’s a turning point for Alabel. With the Avia Estate project, the town is not only keeping pace with the growth of the SOCCSKSARGEN region but setting a standard for sustainable and community-focused development.


From the fresh air and scenic landscapes to the carefully planned amenities and public facilities, Avia Estate is a testament to what’s possible when progress meets purpose. And as Alabel edges closer to cityhood, events like Paskuhan sa Avia remind us that the true spirit of the holidays lies in coming together as a community to celebrate our shared dreams and aspirations.

So, whether you’re a local, a visitor, or someone looking for your next big investment, Paskuhan sa Avia is an event you won’t want to miss. It’s not just about Christmas—it’s about the future of Alabel and the incredible possibilities that lie ahead.

Comments

Popular posts from this blog

See you at the MunaTo Festival 2025 and Celebrate Sarangani’s Culture, Rhythm, and Resilience

As Sarangans, when it's the last week of November, we know the drill. It's MunaTo Festival! And yes, the festive spirit is rising once again in— and you can already feel the energy building up across Sarangani Province! As Sarangani celebrates its 33rd Founding Anniversary alongside the 23rd MunaTo Festival, the province pays tribute to its roots, its people, and its thriving cultural identity. “MunaTo,” meaning “First People,” is more than just a name — it's a reminder that Sarangani’s story is deeply grounded in its heritage and in the communities that have shaped its vibrant character. This year’s theme, “ Kultura Natin, Lakas Natin, ” captures the soul of the celebration — a powerful declaration that culture is at the heart of Sarangani’s strength and unity. From November 28 to 30, 2025, the Sarangani Capitol Grounds will once again come alive with music, color, and culture. But a personal favorite of mine? The festivities start even before the main program — and they’r...

Maya Powers Up BSP’s PalengQR Campaign in General Santos City

GENERAL SANTOS CITY, Philippines – Maya, the #1 Digital Bank in the Philippines and the pioneer in adopting QR Ph, has launched the PalengQR initiative in General Santos City, leading the digital transformation of local markets. Cashless convenience using the Maya app during the PalengQR launch in General Santos City (L-R): Councilor Maria Lourdes F. Casabuena; General Santos City Mayor Lorelie G. Pacquiao; Dir. Jason P. Capocao, Acting Regional Director BSP Mindanao Office. Supported by the General Santos City Government, the Bangko Sentral ng Pilipinas (BSP), and the Department of the Interior and Local Government (DILG), this "digi-palengke" program aims to modernize transactions in public markets and local transportation. Vendors can now accept digital payments from any e-wallet provider or bank using the standardized QR Ph system. Maya’s support of QR Ph and Paleng-QR is part of its integrated ecosystem approach and underscores its commitment to reshaping the financial ...

Big Bad Wolf Books goes to GenSan, targets more readers to reach 1M New Readers Mission!

GenSan, get ready because the Big Bad Wolf is coming for some tuna! The Big Bad Wolf Books is making its way to the tuna capital of the Philippines for the first time ever. From October 11 to October 26, you can catch them at the Veranza Activity Center, KCC Mall of GenSan, from 10:00 AM to 9:00 PM daily. After the successful Bacolod Book Sale in Visayas, Big Bad Wolf is heading to Mindanao to complete its tour of the three major islands of the Philippines. This is Big Bad Wolf’s first partnership with Veranza Malls, part of Koronadal Commercial Corporation or KCC, and everyone’s super excited to see the Big Bad Wolf take over! They’re bringing over two million books with amazing discounts and promos. Plus, if you’re a Metrobank credit cardholder, you can get a 0% 3-month installment plan for single-receipt purchases of at least P3,000. So, mga taga-GenSan, keep an eye on Big Bad Wolf’s social media pages for updates! Committed to its goal of welcoming 1 million readers into the pack, ...